I regularly come across the question of online store owners: is it possible to edit the "keywords" meta field? Why doesn't Shopify provide editing for this field? Do you need keywords keywords?
But the real reason for the inability to edit the keywords meta tag is due to the fact that search engines do not take this field into account when searching.
Google Antispam Leader Matt Cutts reported < / a> this news a few years ago.
Russian search engines do not clearly indicate whether the keywords meta tag is used. For example, Yandex in the rules describes that the content of the keywords field can be used. But you can also indicate that the content of this field may not be used.
What actions need to be taken to conduct SEO optimization? Focus on Title and Description fields stores, high-quality & lt; h1 & gt; tag content, alt image attributes.